
Singing back home
Jones returns to roots with new respect for culture, family
By John Goodspeed
Stephanie Urbina Jones’ grandmother was on her deathbed in the spring
of 2000 when she grabbed her grandmother’s hand and squeezed it hard.
“It felt like she was talking from the other side. She said, ‘Mi’ja,
you have to use your voice to tell our story,’” aid Jones,
at the time an established Nashville songwriter at a crossroads.
“I knew right then there was no turning back.”
Indeed.
Jones quit her $31,000 a year writing job, returned
to her roots in a West Side of barrio near downtown San Antonio and began
a quest of self-fulfillment and self-discovery as one of the few female
artist on the burgeoning Texas Music scene, a rebellious, male-dominated
musical gumbo that’s steeped
in country but flies in the face of mainstream Nashville.
She began putting her grandmother’s dying
words into action, infusing her music with images of her family, her
culture and her state.
“The story is the pride of this beautiful, multi-cultural history,” Jones
said. “It’s a story of faith, a story of hope, a story of reaching
out and helping other people.”
Three years later, Jones, 35, is the first female artist without the backing
of a major recording label to score a No. 1 song on the Texas Music Chart,
which tracks spins of some 70 independent radio stations.
The song, the aptly titled “Shakin’ Things Up,” stayed
at the top of the chart for five consecutive weeks, slipping to No.2
last week.

Tonight Jones is giving back to a community group that helped her p the
first rung on the ladder to success and the validation of a dream.
She will present a check for funds raised on her
six-city “Spirit
of Tejas Celebration Tour” to the Mexican American Unity Council
at the KJ97 County Line Live Music Series at 8pm at the barbecue
restaurant on Interstate 10 West.
The last stop on the tour will raise money through donations and raffles
for items such as tickets to the Willie Nelson Fourth of July Picnic and
restaurant meals. Admission to the concert is a donation of a nonperishable
item to the San Antonio Food Bank.
“I can honestly say that I would not have had the courage to come
back here and try to do this without MAUC,” said Jones, whose self-titled
debut album on her own label blends contemporary country rock, traditional
Mexican and Tejano songs and sounds.
Mexican American Unity Council officials thought
Jones’ song “Adios
Mi Amigo” would be a perfect tribute for US Rep. Henry B. Gonzalez,
who had died a few weeks before her bid debut performance at the group’s
annual banquet in December 2000. The event also was honoring Rosita Fernandez,
known as San Antonio’s “First Lade of Song” for her six
decades of entertaining, including 27 years as the star of Fiesta
Noche Del Rio on the River Walk.
So MAUC funded a souvenir CD of “Adios Mi Amigo” and “The
River of Love,” for Fernandez, with Jones backed by El Mariachi Azteca.
Jones wowed the high-profile audience.
“You should had seen them-everyone just stood up,” recalled
Yolanda Arellano, chairman of the board of MAUC. “Combining the cultures
of Texas, and being from San Antonio and the barrio, all of this
came together.”
Jones, nervous about acceptance was overwhelmed.
“It validated what my family and what MAUC said-that I had a unique
interpretation of the experience of Texas, and it needed to be heard,” she
said.
With the winds of revolution stirring in Mexican,
Jones’ great-grandfather,
Manuel Anaya Urbina, moved to Texas in 1901 and eventually studied
at Baylor University. He became a Baptist minister and founded a church
on Buena Vista Street, a few blocks from away from the MAUC building.
Her grandmother, Virginia Urbina Jones, grew up at 115 N Cibolo St. So
did her father, attorney Charlie Urbina Jones, and her uncle, notary public,
Rudy Urbina Jones, and they all attended nearby Crockett Elementary School,
which now houses MAUC.
Jones recalls spending many childhood days in the modest home as her grandmother
babysat her, surrounded by a close-knit, extended family. After her parents
divorced, however, Ones moved with her mother and new stepfather to Fredericksburg
at about age 9.
She lost touch with much of her father’s
side of the family. Fearing discrimination in the small, largely Anglo
community. Jones kept her Hispanic heritage hidden until reconnecting
with her father at about age 18.
“What ad been suppressed became this voracious
appetite and passion to tell the truth about this beautiful culture,:
she said.
After graduation from UT Austin with an advertising
degree, Jones landed a job with a booking agent and later moved to Nashville
with the Texas Tornados’ management company. There, she worked several music industry
jobs before setting on songwriting and joining Sony Tree Publishing. Her
songs were picked up by several major-label artists, including Lorrie Morgan,
who recorded “Shakin’ Things Up”, which became the name
of Morgan’s 1997 album.
While her publishing company pushed her to co-write songs, which she says
led to watered down lyrics, Jones wanted to write from her unique perspective-and
her heart-and become a singer as well.
“She had a hard time describing her music in Nashville, and we finally
realized it was because it’s a bicultural music, not bilingual,” said
her uncle, Rudy Jones, who became her biggest fan and supporter and
handles a number or facets of her career.
“Her music validates the hoe South Texas experience, whether you’re
Hispanic, Irish, German, Polish, Italian-this is all part of the
stuff we grew up with.”
Like the late Tejano star Selena, Jones is not completely bilingual.
“I write phrases that come to me-that’s all the Spanish and
the rest is in English, so everyone can understand, she said. “But
the music underneath has the culture.”
At about the time she was wondering whether there was wondering whether
there was an audience for her music the MAUX benefit and CD came along,
and she began believing there just might be.
At her wedding to computer programmer Jason West in Nashville, she told
her uncle of their plans to honeymoon in France.
“Two days later she was in San Antonio, and the honeymoon was off,” Rudy
Jones recalled, “She said, ‘We’re going to do this aren’t
we?’ I though her husband was going to hate me. Here she was in San
Antonio, and I’m totally unprepared.”
Her uncle, with n background, began looking for band members and compiling
an email list.
Together, they started pounding the pavement.
Katie Key chart editor for Houston-based Shane
Media’s Texas Music
Chart, recalls the Joneses visit to learn about the Texas music movement
in early 2001, shortly after the weekly chart began.
“Because the audience is more skewed toward males, it’s harder
for females to get into the door because the young guys don’t want
to hear the folky acoustic stuff,” Key said. So females have a hard
time unless they get me into the honky tonks and belt out songs the
guys want to hear.
“You don’t have to sing about drinking,
but you have to do something that catches their ear: She has that ability,
and there are only six or seven females who are doing it.”
A big plus in Jones’ favor is that her music
is not like anything coming from Nashville or Texas, Key said.
She had me and Ed and Pan Shane listen to the demo
CD she had and we were of course blown away,” Key said. “She’s
an incredible talent and we told her so-and she was kind of surprised
to hear that.”
The encouragement reinforced Jones’ earlier reception at her first
big public performance, at San Antonio’s New Year’s Eve celebration
downtown.
Jones and her husband got a second mortgage to finance her debut album,
which was release last September.
“It’s been an amazing nine months,” Jones
said.
Wile unconventional wisdom is to be grateful if
a song hits the top 20 on the Texas chart and hands there for a week,
Jones’ first single, “God
Love It When We Dance,” went to No.4 and was on the chart for six
months.
The second, “Shakin’ Things Up,” hit
quickly after its release Feb. 28 as her career fathered steam.
Prestigious invitations to perform followed, including
the Kerrville Folk Festival, Robert earl Keen’s Texas Uprising, Larry Joe Taylor’s
Texas Music Festival in Stephenville and Fan Fair in Nashville.
Coming up is the Willie Nelson Fourth of July Picnic
on July 5, Larry Joe Taylor’s Island Time Festival in Port Aransas
on July 6 and a solo USO Tour to Japan in late July.
Sitting at the kitchen table of the small family home on Cibolo Street
with her uncle, Jones is both excited and humbled.
“I realize that this next level of acceptance gives me a broader
light to shine out into the world,” Jones said. “That’ s
why I wanted to do something with the Mexican American Unity Council to
help someone who helped me. You’ll see that continue as my career
grows.”
MAUC lends a hand to individuals and families through social and business
services and encourages pride and participation in the economic mainstream.
Jones’ father; who today sits on the MAUX
board, and uncle both work out of the family homestead. Now she does,
too-for Texicana Entertainment; her own label, Casa Del Rio Records;
Spirit of Teas, a product line that includes candles, cards and calendars
combining art with lyrics from her songs; and a co venture with a Nashville
song publisher where she specializes in Texas talent.
“I’m totally behind her,” said Arellano, the LAUX board
chairman. “The fact that Stephanie is from this area, that her grandparents
lived here-it’s exiting to see someone come back to their roots and
thank the community for helping her to get to this point, to give
a little bit of themselves back.”
Jones gives back to her grandmother, too.
IN a song on her album called “La Reina (Queen of the Angels)’” she
pays a joyous, bouncy Latin-flavored tribute to Virginia Urbina Jones.
The Chorus goes:
“La reina, la reina, de Los Angeles
Is dancin’ through my dreams
“La reina, la reina de Los Angeles
“Is watchin’ over me.”
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